According to some analysts, his disappearance was even delayed
Until recently, one of the few entertainments on board an airplane was the unfolding of the on-board magazine, where one can find ideas for future trips, information about interesting people and shopping offers.
Soon, however, free editions in the front seat pocket will go down in history.
American Airlines is another American airline that says goodbye to its on-board magazine. One after another, the big airlines are giving up their paper editions in favor of other entertainment on board related to the new tastes of passengers, commented USA Today.
The first issue of American Airlines magazine was published in 1966 and advertised a ticket with a 50% discount for the spouses of businessmen, and the last topic of the issue was the LGBT communities in the United States. The difference in topics clearly shows how much the world has changed in the last 50 years.
Passenger expectations and requirements are also changing. More and more airlines offer on board a huge variety of movies, music, free Wi-Fi and even free foreign language lessons. This makes the magazine redundant.
On board American Airlines, for example, passengers can watch the airline’s own lifestyle channel directly on their phones, tablets or other devices.
The menus, maps and useful information that travelers used to look for on the last pages of magazines are now available on the airlines’ websites or mobile applications.
Henry Harteveld, an analyst in the tourism industry, told USA Today that the sector was even late in closing magazines. According to him, interest in them declined when people began uploading books, movies and other forms of entertainment to their personal computers and phones. This has logically led to a decline in the interest of advertisers to present their products on the pages of on-board magazines. The death of the on-board magazine is logical and there will hardly be many who will miss it.
