The first dog TV channel is launched in the UK. The program is created entirely according to the preferences of four-legged animals, and its main goal is to help them cope with stress, tension and loneliness, Sky News and profit.bg report.
DogTV was created after three years of research and will broadcast shows that have been developed in collaboration with scientists studying the behavior of dogs. Its program also includes educational programs for their owners, from which they will learn how to communicate more effectively with their pets.
During the COVID-19 pandemic, the number of households keeping pets increased significantly in the UK. With the removal of anti-epidemic restrictions, however, people are gradually returning to the normal rhythm of their daily lives, which means that they have to go to work, and dogs spend more time alone at home.
The scientifically designed programs are divided into three segments that are scheduled based on our assessment of a dogs’ daily cycle and designed to keep your dog happy throughout the day.
Stimulation
Programs with playful animated sequences, dogs, and other animals designed to prevent boredom and provide mental stimulation
Relaxation
Programs with calming scenes and soothing sounds keep your dog relaxed during the day.
Exposure
Programs edited with limited exposure to sounds that help your dog get accustomed to things like car rides and door bells.
MYDOGTV
Programs with playful animated sequences, dogs, and other animals designed to prevent boredom and provide mental stimulation
The annual subscribtion is $84.99 after 7-day trial, then every twelve months. No contract, cancel anytime.
