In May 2024, a bold new startup emerged from the minds of four former Data Science students of the EIT Digital Master School — Emanuele Baldelli, Filippo Caliò, Dario Del Gaizo, and Tommaso Lucarelli — who launched LEVELS , an Italian-based tech venture with global ambitions.
Based in Italy but thinking globally, LEVELS is pioneering the use of Generative AI as digital collaborators , not just tools. The company’s mission is to transform how businesses operate across sectors by building tailored AI systems that go beyond automation—acting instead as intelligent co-workers that enhance human efficiency and drive innovation at scale.
A New Vision for AI in Business
At the heart of LEVELS’ offering is a belief that Generative AI should do more than mimic or replace human actions—it should collaborate .
“Our expertise lies in crafting tailored Generative AI systems that improve core business processes and address critical operational challenges. These solutions go beyond automation, acting as digital co-workers that assist and enhance employees’ efficiency, driving innovation and scalability,”
Emanuele Baldelli, Co-founder of LEVELS
Currently, the team is developing a specialized SaaS platform aimed at the construction industry—a sector often burdened by complex bureaucratic procedures and safety compliance requirements. Their solution seeks to streamline these processes, reducing delays and inefficiencies while improving transparency and accuracy.
From Corporate Success to Startup Adventure
Before founding LEVELS, Baldelli held a prestigious role at Amazon’s European headquarters , where he worked alongside some of the brightest minds in tech. Despite the success and comfort of corporate life, he felt something was missing.
“While the work and the people at Amazon were amazing, I felt like something was missing — the excitement, the adventure. I was a bit scared of living a plain life and wanted a new, big challenge rather than working at a corporation indefinitely.”
– Emanuele Baldelli
Inspired by figures like Steve Jobs , whose philosophy emphasized that “everything around you that you call life was made up by people who were no smarter than you,” Baldelli took the leap into entrepreneurship. He believed deeply that he could create something meaningful that would impact others’ lives—and LEVELS became the vehicle for that vision.
The EIT Digital Master School Effect
The founding team credits their time at the EIT Digital Master School as a formative experience in shaping both their technical skills and entrepreneurial mindset.
“EIT Digital MS provided us not just with balanced theoretical and practical knowledge, but also with an incredible environment to grow together. The greatest influence came from sharing this experience with like-minded individuals who share a unique mindset—one that connects them deeply with each other while setting them apart.”
– Emanuele Baldelli
These connections, forged during their studies and strengthened during their final year at their respective exit universities, laid the foundation for LEVELS. The collaborative spirit, international exposure, and innovation-driven curriculum of the program played a pivotal role in preparing them for the challenges of launching a tech startup.
Embracing the Entrepreneurial Journey
For Baldelli, the most rewarding part of entrepreneurship is the constant evolution it demands.
“I see it through the lens of experience—the adventure, the ups and downs, and the challenges I face. The problems we encounter every day are always new, complex, and unexplored. This is what makes it truly unique and fulfilling.”
– Emanuele Baldelli
From identifying market needs to defining value propositions, acquiring customers, managing talent, and navigating the fast-moving landscape of Generative AI, LEVELS has embraced the full breadth of startup life.
When asked for advice for aspiring entrepreneurs, Baldelli offers a refreshingly honest perspective:
“There’s no advice that can truly prepare anyone to start. This is such a life-changing choice that no tips, no motivational talk, can push you to do it unless you are fully determined to try it with everything you have.”
He stresses that entrepreneurship is about sacrifice and unwavering belief in your vision — the conviction that you can build something lasting and impactful.
Looking Ahead
As LEVELS continues to grow, the company remains focused on expanding its Generative AI capabilities, enhancing its SaaS platform, and attracting top-tier talent in AI and software development. Their long-term goal? To lead the charge in transforming how businesses operate worldwide—using Generative AI as a force multiplier for innovation, productivity, and sustainable growth.
With their roots in one of Europe’s premier digital education programs and a shared passion for solving real-world problems, the LEVELS team is proving that the future of business transformation is already here.
Learn More:
🔗 Read the full story on EIT Digital Newsroom
🎓 Explore EIT Digital Master School programmes
🏢 Visit LEVELS official website
